Regardless of advanced technology and helping apps, email is still one of the most crucial tools in a marketer’s arsenal. Whatever business you are running, email deliverability is very important to manage.
Research has shown that if you invest $1 in email marketing then you have the potential of earning $42 from it. By relying on email marketing you can bypass things like tricky social media algorithms that change on a daily basis.
If you want to maximize your email deliverability then you must have to know about some email tips that actually work. This article is a great helping hand for you as we have described how you can improve the deliverability of your emails to the maximum extent.
What Is Meant By Email Deliverability And Why You Have To Improve It?
Email delivery is actually referring to the number of emails that land in your contacts’ actual inbox. In short, it describes that emails are properly received by your subscribers.
If you are sending a high percentage of emails, you may face a problem where your emails are directly blocked by the ISP or go to the junk spam folder. ISPs (internet service providers) like Gmail, outlook, yahoo, or others keep updating and improving spam detection so their users remain safe from toxic harmful emails.
But this practice can affect email marketers who are sending emails to a large number of contacts. So it is important to be vigilant about your email’s deliverability.
OwlReply-Efficient Tool To Maximize Emails Deliverability
Email service can be automated by using an efficient tool like OwlReply, this is a great way to increase your email deliverability. It will encourage the customers to reply to your emails which will improve the credibility and worth of your email content.
It works all the time to scan your inbox for incoming email messages and answers smartly by using keyword-based email drafts. You have to set some keywords. After that OwlReply will reply automatically by using those keywords.
How to use OwlReply to maximize your email deliverability?
OwlReply offers you a simple and straightforward way to automate your emails. All you need to do is follow the given simple steps:
Step 1. Go to the official website of OwlReply and click on the “SIGNUP” button present at the top right corner.
Step 2. Enter your email address and connect to your email provider.
Step 3. Now you have to enter some keywords that are related to your service or product.
Step 4. In the end, you just have to create automated replies.
Best Tips To Improve Email Deliverability
Besides automating your emails there are some other email tips that can be helpful in maximizing your email deliverability such as:
Segment and personalize your emails
By segmenting and personalizing emails you can not only avoid chances of being spam or reported but also enhance your click-through rate and open rate.
Never buy emails
By buying emails you are emailing those persons who have not heard from you earlier so they are likely to report you as a scam.
Offer unsubscribe option
By offering an unsubscribe option you can keep your list healthy and clean and will not be reported as a scam.
Avoid spam trigger words
Try to avoid “hello”, “visit our website”, “call” or “click here” like spam trigger words in your emails.
Final Thoughts On Maximizing Your Email Deliverability
Maximizing your email deliverability does not require high technical skills. The given article is a great help for those who want to improve the deliverability of their emails. There are a lot of different methods that boost your email deliverability like automating your emails with OwlReply.